
Posting to every social platform at the same time, all in one place.
We tear down the web's most successful solo-founder sites — real businesses making real money — and pin what's working and what's worth stealing right onto the page. Learn the playbook, then audit your own site against it.
Tap or hover the numbered pins below to explore a live teardown.
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Every teardown turns a founder's instinct into a checklist you can actually reuse.
We capture a successful indie site and study every screen — layout, copy, pricing, onboarding, the lot.
Every decision gets a pin: green for what's working, amber for the opportunity you can steal.
Apply the patterns to your own site — then run an audit to see how you score against the ones that made it.
Real solo-founder businesses with real revenue on the board. Each teardown features the maker, their MRR/ARR and traffic, and exactly how they win customers — then pins what makes it work.
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Point Claude, or any MCP-compatible agent, at AuditIndie and let it search teardowns and pull up pins without leaving the chat. Planned as a Membership perk, included at no extra cost.
search_teardowns({ acquisition: "seo", sort: "score" })A preview of the experience. The MCP server isn't live yet.
Membership unlocks the full teardown library — every pin, every takeaway, every score. Custom audits of your own site are coming in Phase 2.
A human-authored teardown of your own site — coming in Phase 2.
Full access to every teardown in the catalog — pins, takeaways, scores.
Everything in Membership, yours forever. Early-bird launch price.
Prices in USD. Membership and Lifetime include every future teardown. 🧑💻
The founder is authoring audits by hand. Get on the waitlist to be first when they launch.
$49 per audit, human-authored. Join the waitlist to be notified when audits launch.
Real solo-founder businesses with real revenue on the board. Each teardown features the maker, their MRR/ARR and traffic, and exactly how they win customers — then pins what makes it work.

Posting to every social platform at the same time, all in one place.

A pay-to-rank leaderboard that made its own price tag the headline — $199k in five days, and not a cent of it recurring.